Many African leaders proclaim that their country is “open for business!” Well, kind of. While Africa is a great place to make money, it is a tough place to work. Data show that most African economies are at the bottom of world rankings for doing business.
Endsight spent two years developing its Country Performance Index (CPI), which uses 36 international indicators to measure the attractiveness of a country to foreign business and investment, covering:
1. Financial Risk
2. Business Conditions
3. Political Governance
For international business and investors: CPI takes the guesswork out of finding the most attractive locations to expand your interests. While each project has its unique requirements, CPI provides clear, data-driven direction to guide development and mitigate risks.
1. Review Rankings
2. Assess Target Locations
3. Mitigate Risk on Market Entry
For African Governments: Stop chasing money that does not come. Instead, create the conditions where money comes to you. CPI takes the guesswork out of what it takes to successfully bring foreign business and investment into your borders. Money is not sentimental; it goes to opportunities with low risk, high returns, and easy operations.
1. Review Your Ranking
2. Improve Performance
3. Bring In New Investment
Endsight has advised the presidency of Cote d’Ivoire, since 2012, how to improving its performance on international indicators to qualify for a program from the Millennium Challenge Corporation (MCC). Cote d’Ivoire started out by passing just 5 of the 20 MCC indicators. Under our methodology, it now passes 14 of the indicators and was awarded a $524 million grant for infrastructure development.
Now, the presidency, has tasked us to develop a similar methodology to increase private investment and business to Cote d’Ivoire. We were a step ahead. With CPI, we are now working at the highest levels to design and implement a strategy that elevates Cote d’Ivoire’s competitiveness in the region, on the continent, and globally.
Endsight was founded in 2011 and is led by Matthew McLean. The Endsight team combines a range of regional and technical expertise with government and private sector experience to deliver advisory services customized to achieve the outcomes needed.